Proposal Evaluation
Imagine an investment where you put in $100K and only get back $20K. Not a very good investment, is it? Well, that's exactly what a 20% proposal win rate means.

Projects are the lifeblood of every project-based organization. This holds especially true in consulting firms since projects form the major, if not only, source of revenue. Yet, before a project can begin it must be won, and before a project can be won, a proposal must be submitted.
 
Proposal evaluation is aimed directly at this very crucial step required to win that next project in today’s tight global economy. A proper proposal evaluation leads to the creation of a robust and solid proposal where each section can be traced back to specific customer needs thus providing a basis for justification of the proposed end solution and the associated work (WBS), resources, costs, and schedule.

Ultimately, a proper proposal evaluation leads to a win-win situation for both the performing and client organizations by allowing the performing organization to propose a solution that can be delivered profitably with a high degree of confidence and allowing the client organization to be confident of what they are buying.

Proposal Evaluation is about maximizing your Business Development Investment.

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